Effects

A treatment put on one element, or on the whole picture.

PixelBig pixels, like an old video game.GradientRecolours the element with a gradient, in your brand's colours or a mood.BlurSoftens the element: it steps into the background.GlowA soft light spills from the element, like a screen in the dark.HalftonePrinting dots, large in the shadows, fine in the highlights.DuotoneThe element keeps only two colours, from shadow to light.PosterFlat areas and a few levels of colour: the look of a screen-printed poster.Frosted glassThe element is seen through frosted glass: soft, with a fine grain.Old screenScan lines and a slight colour shift, as on a cathode-ray tube.Colour fringesRed and blue drift apart towards the edges, as in an old lens.GrainA light, living film grain: the picture looks less digital.VignetteThe edges darken softly: the eye stays in the centre.PrintThe ink does not cover everything: the paper's tooth, small gaps, edges slightly bitten.FibresEverything looks cut out of paper: fibres, a matt grain, and the slight wobble of frame-by-frame.Oil pastelThe pigment catches the paper's tooth, the edges crumble, the stroke lives a little from frame to frame.ProNeonOnly the outlines stay, as a glowing tube in your colour.ProSketchThe element becomes a line drawing, with some hatching in the shadows.ProThermalThe false colours of a thermal camera, from cold purple to burning yellow.ProAuraFills the element with a soft field of your colours: warm at its heart, cool at its edges, drifting slowly. A word, a shape or an object all take the same iridescent glow, like one material from one end of the film to the other.ProFluted glassThe element is seen through reeded glass: even strips, each showing its neighbourhood squeezed, sliding slowly. A plain colour or a screenshot becomes a material.ProTile mosaicThe element laid in mosaic tiles. Small square tiles, each of one colour, rounded, with a slight relief, in joints of the ground's colour; a wave of light passes slowly over them. A screenshot, a logo or a ground becomes a hand-laid mosaic.ProHard shadowA thick outline and a crisp offset shadow in your colour, no blur: the element lifts, its shadow lengthens, then a round stamp slams onto its corner.ProOverprintA disc, a square and a triangle in the three primary colours, yours among them, slide onto the element one after the other and print over it like screen-printing inks: the words still read through.ProGilded frameA double gilded frame with stepped corners draws itself round the element from the top of its axis, down both sides at once; fans open in its corners; a sheen crosses the gold.ProInk and halftoneThe element is inked, its line heavy on the shadow side, and casts a shadow of halftone dots; dots also shade its corner; the light turns slowly and the shadow follows.ProDecoding wordsThe element scrambles into cells the size of a letter, which change at random then fall back into place from left to right, row after row, like a board updating.ProNeon outlineA glass tube is traced round the element, a pulse at its head; a white core and an aura in your colour that falls on the element.ProInto 8-bitThe picture loses its definition step by step, its colours brought to your brand's with a video-game dither, then turns sharp again.ProCharacter grainThe picture read as characters, from a very coarse grain to a fine one by steps, then back; its dark parts in ink, its coloured parts in your colour.ProOn cassetteThe picture plays from a cassette: its colour bleeds to one side, a tracking band crosses it now and then, its lines shake by a pixel, and sometimes the head clogs for a moment.ProDimensionedThe picture is dimensioned like a part on a drawing: extension lines rise from its corners, its width and height dimensions are drawn from their middle out, arrows close them, and its centre lines cross it, dash-dot.ProExtrusionThe picture rises off the page: its silhouette becomes a thick slab whose sides show below and to the right, lit from the top left, then it folds back.ProLifted layersThe picture becomes a piece of cut paper, lifted: a soft shadow that grows as it rises, its edge light at the top and dark at the bottom, the paper's fibre, and a slight sway at rest.ProFlap mosaicThe picture is set on a board of flaps, each with its hinge; every four seconds a wave crosses it and each flap turns over once before landing back on the picture.ProPendulumThe picture hangs from two threads and swings: every four seconds a nudge sets it going, then it swings less and less, its soft shadow with it.ProPoint cloudThe picture becomes thousands of grains of light taken from it: each near its place, a current carries them a little, a wave of light runs across, and one in twenty drifts off and comes back.ProLiquid edgesThe picture's edges turn liquid: its outline swells and settles in slow waves, and a drop gathers at its foot, hangs on a neck, lets go and falls, every four seconds.ProCard on a haloThe element floats on a glow of your colour ramp, your colour at its heart and a cool rim, breathing and pulsing gently, like the card on our home page.